Posts by: Maggie Murphy

The True Blood USB – All of the Ingredients, Minus the Bloody Mess

Case Study

True Blood, an HBO hit and favorite among lovers of all things supernatural, centers around the love story of Sookie Stackhouse, a human who happens to read minds and Bill Compton a 173-year-old vampire. This love story is only possible due to the creation of synthetic blood, “True Blood”, which allows the vampires to live without having
Read More ...

Best Promotional Products for Corporate Events

If you are organizing an important corporate event, there are probably a million things on your to-do list. One of your priorities is likely to select and order promotional products for guests.

Promotional products not only indicate to your guests that your company is doing well, but they also show your appreciation for their presence while providing you with a
Read More ...

Cannabis Trade Shows: 5 Ways to Stand Out

It is trade show season for the Cannabis world. The biggest trade shows are approaching including the Cannabis World Congress & Business Exposition in New York at the end of May or the MJBizCon Expo in June. The cannabis industry is booming, everyday new laws are passed that make it more accessible, and federal legalization seems to be on the
Read More ...

VICELAND Utilizes Custom USBs in Winning Emmy Nomination Campaign

Case Study

When Emmy nomination season approaches, studios start to get creative. They do everything in their power to wow those on the Emmy nomination voter list. Everything from lavish parties to spending big bucks on billboards and posters. Anything to get their shows seen by potential voters.

Of course, one of the best strategies is to send the people
Read More ...

4 Simple Ways to Generate Leads with Promotional Products

Promotional products are more than a branding tool handed out at trade shows. When used correctly promo products can also be used as a powerful lead generation method. The goal of every company, no matter the industry, is to find new potential customers. After they find them then they must convert those leads into paying clients or customers. The more
Read More ...

CustomUSB Creates One-Of-A-Kind Zombie USB for The Hit TV Show The Walking Dead

Case Study

The television show The Walking Dead has quickly become a cult classic, appealing to fans of all things gory, apocalyptic, and of course, zombie. The series is based on the comic books written by Robert Kirkman and follows the lead Rick Grimes as he and other survivors of the Zombie apocalypse attempt to stay alive in a world
Read More ...

The Best Ways to Measure ROI for Promotional Products

Marketing strategies often seem abstract to people outside the field, but they are actually rooted in data. Every organized marketing team knows that at the end of the day marketing strategies can and should be analyzed to determine if they are effective. Determining the effectiveness of a marketing campaign can be complex and will often differ from company to company,
Read More ...

CustomUSB Drums up Excitement for the Movie Shazam with Creative Earbud Design

Case Study

Creating custom promotional product tech devices is more than branding, it is about creating products that will get people excited. These Shazam inspired earbuds were designed to spark excitement for the release of the 2019 movie.

Project Objective

The objective of this project was to create a product that would promote the release of the superhero movie Shazam
Read More ...

China Trade War Will Hurt Most of Promo Product Industry

The US trade war with China, which has been intensifying over the last year, has now left both countries reeling from heavy import/export tariffs. Unfortunately, as is the case for many retail industries, the promotional product industry will have to contend with the fallout of what is essentially a 25% tax increase on the majority of their products – if
Read More ...

1 2  Scroll to top