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4 Simple Ways to Generate Leads with Promotional Products
Promotional products are more than a branding tool handed out at trade shows. When used correctly promo products can also be used as a powerful lead generation method. The goal of every company, no matter the industry, is to find new potential customers. After they find them then they must convert those leads into paying clients or customers. The more
Read More ...August 5, 2019 -
CustomUSB Creates One-Of-A-Kind Zombie USB for The Hit TV Show The Walking Dead
Case Study
The television show The Walking Dead has quickly become a cult classic, appealing to fans of all things gory, apocalyptic, and of course, zombie. The series is based on the comic books written by Robert Kirkman and follows the lead Rick Grimes as he and other survivors of the Zombie apocalypse attempt to stay alive in a world
Read More ...August 5, 2019 -
The Best Ways to Measure ROI for Promotional Products
Marketing strategies often seem abstract to people outside the field, but they are actually rooted in data. Every organized marketing team knows that at the end of the day marketing strategies can and should be analyzed to determine if they are effective. Determining the effectiveness of a marketing campaign can be complex and will often differ from company to company,
Read More ...July 19, 2019 -
CustomUSB Drums up Excitement for the Movie Shazam with Creative Earbud Design
Case Study
Creating custom promotional product tech devices is more than branding, it is about creating products that will get people excited. These Shazam inspired earbuds were designed to spark excitement for the release of the 2019 movie.
Project Objective
The objective of this project was to create a product that would promote the release of the superhero movie Shazam
Read More ...June 26, 2019 -
China Trade War Will Hurt Most of Promo Product Industry
The US trade war with China, which has been intensifying over the last year, has now left both countries reeling from heavy import/export tariffs. Unfortunately, as is the case for many retail industries, the promotional product industry will have to contend with the fallout of what is essentially a 25% tax increase on the majority of their products – if
Read More ...June 11, 2019 -
CustomUSB Creates Unique Game of Thrones Inspired Flash Drives for Retailers Looking to Take Advantage of the Viral Trend
Case Study
These Game of Thrones inspired flash drives were created for retailers looking to provide an HBO licensed tech product for fans wishing to commemorate Game of Thrones.
Project Objective
The objective of this project was to create custom USB drives inspired by the award-winning cultural phenomenon Game of Thrones (an HBO original series based on George R.R. Martin’s
Read More ...May 23, 2019 -
Promotional Products for the Hospitality Industry
A robust economy paired with remarkable digital innovation has led to the unprecedented growth of the hospitality industry. Gross bookings and revenue have spiked across every area of the industry. The restaurant industry currently sits at $799 billion, the airline industry at $222 billion; hotels are at $185 billion, car rentals at $129 billion, and cruises at $18 billion. After
Read More ...May 10, 2019 -
4 Offline Marketing Ideas for 2019
Companies today are hyper-focused on digital marketing, and while it is important to have a digital footprint for your brand, many companies are letting their real world brand awareness tactics fall to the wayside. Many marketing managers do not understand how powerful offline strategies can really be, and the power it has to inspire consumers to act. For maximum results,
Read More ...April 18, 2019 -
Social Media and Giveaways: A Powerful Marketing Campaign
Who likes getting things for free? Let’s be real… everyone. We are a consumer-based society, and nothing piques our interest more than feeling like we are getting the special deal. That’s why so many companies have started doing social media giveaways.
March 12, 2019 -
How a Leading Car Company Saved Millions by Updating Firmware with CustomUSB
This time last year, a major American car company was reeling. They knew something ominous about a specific vehicle upgrade that their customers did not: Experts had discovered security vulnerabilities in the firmware of more than one million of their vehicles.
Based on the recall report, radios in the affected vehicles were compromised with software vulnerabilities that could let malicious
Read More ...July 27, 2016
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